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      <image:title>Field Notes - Energy - the Primary Economic Variable - Drill, Baby, Drill?</image:title>
      <image:caption>Drill, baby, drill?</image:caption>
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      <image:title>Field Notes - Energy - the Primary Economic Variable - Make it stand out</image:title>
      <image:caption>The total energy burden of any product is the sum of what it consumes directly and everything the system had to spend to make it possible.</image:caption>
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      <image:title>Field Notes - Energy - the Primary Economic Variable - Make it stand out</image:title>
      <image:caption>What the buyer ultimately pays is not just wages and machinery, but the compounded cost of energy carried through the whole system.</image:caption>
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      <image:title>Field Notes - Beef with Drones - Pt. 1 why ARCA’s electric future evangelism was exactly that - Make it stand out</image:title>
      <image:caption>Concept Art ARCA x ScoutSec</image:caption>
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      <image:title>Field Notes - Beef with Drones - Pt. 1 why ARCA’s electric future evangelism was exactly that - Make it stand out</image:title>
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      <image:title>Field Notes - 2,4 glasses of wine. Zero Hindsight. And an aircraft carrier. - In 2011, somewhere between misplaced confidence and very favorable Latvian tax assumptions, I founded my first company. Around that same time, a close friend and I left a music festival convinced we had a bigger idea. We needed scale. We needed atmosphere. We needed a venue that felt impossible.</image:title>
      <image:caption>Coyote Fly. Circa 2012.</image:caption>
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      <image:title>Field Notes - 2,4 glasses of wine. Zero Hindsight. And an aircraft carrier. - Make it stand out</image:title>
      <image:caption>Screen grab from Archive Scan of original Business Plan (2013)</image:caption>
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      <image:title>Field Notes - A note about Visual Storytelling. - Experience matters.</image:title>
      <image:caption>This is about sharing experiences, based on empirical metrics. This is for Scholars to weep and the hustler to recognize. This is stories we lived. Problems that exist. And the extraordinary lengths it took to get us where we are today. We share our insights, our sentiment, and, God willing, take you on a visual journey through what our lives are like, where we come from, and perhaps where we hope to end up. We are the new generation of problem solvers. We go to the source. Every picture we post, we have been there. We took it ourselves. Occasionally, we got taken for a ride. C’est la vie.</image:caption>
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      <image:title>Field Notes - Field notes. Just because. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2026-03-31</lastmod>
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